The Service Advisor Apprentice programme is designed around the Level 3 Customer Service Apprenticeship Standard with the Institute of the Motor Industry (IMI) as our chosen End-Point Assessment Organisation (EPAO).
The programme is enhanced by the inclusion of Ferrari Aftersales Training Courses to allow you to graduate as a valuable member of the team.
Incorporated into the programme will also be training and assessment for the following qualifications;
- IMI Level 1 Award in Electric Vehicle Awareness
By successfully completing a Service Advisor apprenticeship, you will develop your knowledge, skills and behaviours with a hands-on approach, whilst earning a salary and gaining formal qualifications. Upon completion of your apprenticeship programme, you will have a comprehensive practical understanding of the daily responsibilities of a Service Advisor in Ferrari Aftersales.
This position is designed as an introduction to Ferrari products, enhancing customer service skills and developing advanced selling skills. As part of the programme, you will gain an introduction to financial planning and digital marketing. Within the programme, you will undertake on-the-job training whilst earning an academic qualification.
Course Overview
Phase 1 – Level 2 Customer Service Practitioner
Block 1 | Block 2 | Block 3 | Block 4 | Block 5 | Block 6 |
---|---|---|---|---|---|
Welcome to Ferrari Health & Safety Brand ERR Business Hierarchy CSP Units 1, 2, 3 & 13 Parts Unit G0102 & G3 |
Customer Service Basics Customer Service Basics CSP Units 16, 17, 18 Parts Units VP03 & VP04 |
Ferrari Product Training An overview of Ferrari product Electric vehicle safety procedure & certificate CSP Units 7, 8 & 9 Parts Units VP01 & VP02 |
Vehicle Inspection Chassis Systems – Steering, Suspension & Braking (inc’ Steering Geometry & Tyre replacement) Vehicle Servicing & Inspection Information Sourcing CSP Units 4, 5, 6 & 11 Parts Units VP05 & VP06 |
Ferrari Genuine The range DAD Social Media Running a campaign Using MODISC Selling using video CSP Units 10, 12, 14, 15 Parts Units VP08 & VP11 |
Customer Service Skills Understand the customer Presentation skills CSI & FRI Mystery Shop Customer Journey Digital selling CSP Units – Final completion |
Phase 2 – Level 3 Customer Service Practitioner
Block 7 | Block 8 | Block 9 | Block 10 | Block 11 | Block 12 |
---|---|---|---|---|---|
Retention Service Entry CCP Warranty & Service Plan Ferrari with you Ferrari Approved CSS Units 1, 6 & 10 Parts Units VP09 |
Service Culture Brand Customer delight Handling objections Effective communication Competitor culture exercise CSS Units 2, 5, 7, 8 & 9 Parts Units VP10 |
Parts & Accessory Management Inventory management Ferrari composite CSS Units 3 Parts Units VP14 |
Selling Accessories Client understanding Genuine Citnow CCP – managing opportunities to succeed Product updates CSS Units 4 |
Marketing Segmentation The P’s of Marketing HPPS Creating a marketing plan Budgeting & ROI CSS Units 11, 12, 13 & 14 |
Digital Marketing Campaigns Digital platforms Optimisation Marketing plan Budgeting & ROI CSS Units – Final completion |